Headline Tees
The Barbarian Group, the Boston-based creative shop best known for its work with Crispin Porter on Subservient Chicken, is helping CNN monetize their headlines by offering t-shirts with select front page headlines. From Barbarian:
“The premise is simple- we added a tiny little T-shirt icon next to the headlines on the front page. Click on the T-shirt and you are taken through a seamless shirt ordering experience where you can have your favorite headline turned into a shirt (gray, white or the currently most popular black) unique to you with a custom time-stamp—all for just $19.99 including shipping!”
As of this writing, CNN has three homepage stories that can be made into shirts, including “Dad mistakes young son for prey, shoots.” Can’t wait to be wearing that one out and about.